新视野大学英语 第三版 book2unit5A教案

新视野大学英语 第三版 book2unit5A教案
新视野大学英语 第三版 book2unit5A教案

Unit 5 Section A Spend or save — The student's dilemma

花钱还是存钱,学生进退维谷

1 Do you feel as confused and manipulated as I do with this question, "Should

I spend or should I save?" I think that the messages we get from our environment seem to defy common sense and contradict each other. The government tells us to spend or we'll never get out of the recession. At the same time, they tell us that unless we save more, our country is in grave danger. Banks offer higher interest rates so we increase savings. Then the same banks send us credit card offers so we can spend more.

1 你是不是跟我一样对“我应该花钱还是存钱”这个问题感到困惑,且有被操纵的感觉?我觉得我们从生活的环境里所获得的信息似乎是有违常识、互相矛盾的。政府告诉我们要花钱,否则我们将永远走不出衰退;与此同时,他们又告诉我们,除非我们节省更多的钱,否则我们的国家会处于严重危险之中。银行提供较高的利率以增加储蓄。然后,同样是这些银行又提供信用卡让我们可以花更多的钱。

1 Do you feel as confused and manipulated as I do with this question, “Should I spend or should I save?” (Para. 1)

Meaning: When asking yourself whether you should spend or save, do you feel puzzled and controlled as I do?

Meaning beyond words: According to the conventional concept, we are the master or the boss of the money we have earned. It is up to us to decide how to use our money. However, the sentence gives us the hint that we are actually no longer in control of our money.

2 I think that the messages we get from our environment seem to defy common sense and contradict each other. (Para. 1)

Meaning: In my opinion, the messages we get in our daily life about the question “Should I spend or should I save?” are against common sense and they often don’t agree with each other.

Usage note: defy, deny

defy和deny都是及物动词,词形相近,但实际上两者词义有别,用法也不同。

1 defy主要表示“违抗;反抗;蔑视”,后接名词;而deny主要表示“否认;拒绝承认”,后接名词或that引导的从句。

Nearly 11 thousand people have been arrested for defying the ban on street trading. 近一万一千人因违抗在街上交易的禁令而被捕。

The government has denied that the authorities have uncovered a plot to assassinate the president. 政府已否认当局发现了一个暗杀总统的阴谋。

2 defy后接动词不定式表示“挑战;刺激某人做某事”时,不能用动名词形式;deny表示“否

认;拒绝承认”时,后面不能接动词不定式,只能接动名词形式。

I defy you to come up with one major accomplishment of the current prime minister. 我倒要看看你能否讲出一项现任首相作出的重大成就。

He denied doing anything illegal. 他否认做过任何违法的事。

3 The government tells us to spend or we’ll never get out of the recession. (Para. 1) Meaning beyond words: To help the country recover from the economic recession, the government is encouraging people to spend, which will help stimulate production, job markets and bank liquidity.

4 At the same time, they tell us that unless we save more, our country is in grave danger. (Para.1)

Meaning: Meanwhile, they warn us that if we don’t save more money the economic recession will grow and severely harm our country.

Usage note: unless

1 unless作连词,表示“除非… ;如果不…”,引导条件状语从句,意为“如果某个条件不出现,某件事就不会进行”。使用unless时必须留意从句中动词的时态。虽然unless所说的条件都是未出现或未发生的,但必须用一般现在时或过去时,不能用表示将来的时态。例如:I will not go to Beijing unless the company pays for the trip. 如果公司不支付旅费,我不会去北京。(不能用will pay)

She wouldn’t do that unless I allowed her. 如果我不允许,她不会去做那件事。(不能用would allow)

She will keep on singing unless she is told to stop. 她会一直唱下去,除非有人叫她停止。(不能用will be told)

She would not come to work as before unless her mother’s health condition turned for the better. 她不会像以前那样来上班了,除非她母亲的病情好转。(不能用would turn)

2 unless和if … not都可以引导条件状语从句,但适用情况不同,很容易混淆,要注意区别。指将来可能发生或可能真实的情况用unless;如果知道事情没有发生或不真实则用if … not。可以说If you weren’t always in such a hurry, your work would be much better。不说Your work would be much better unless you were always in such a hurry。见更多例句:Unless they get protection, they will not testify. (= If they do not get protection, they will not testify.) 如果得不到保证,他们不会作证的。

I would go out if it wasn’t raining. (= But it is raining, so I am not going out.) 要是不下雨,我就出去了。

5 Banks offer higher interest rates so we increase savings. Then the same banks send us credit card offers so we can spend more. (Para. 1)

Meaning beyond words: Here is the “spend or save” paradox. On one hand, the government tells us to spend, and, on the other hand, thay want us to save more. While

the banks offer high interest rates to attract us to deposit money, they send us credit cards to encourage us to spend.

2 Here's another familiar example: If we don't pay our credit card bill on time, we get demanding, nasty emails from the credit card company saying something like: "Your failure to pay is unacceptable. Pay immediately or you'll be in trouble!" Then, as soon as we pay, we get a follow-up email in a charming tone telling us how valuable a customer we are and encouraging us to resume spending.Which depiction is correct: a failing consumer in trouble or a valued customer? The gap between these two messages is enormous.

2 这里还有一个大家熟悉的例子:如果我们不按时支付信用卡账单,我们会收到从信用卡公司发来的类似这样的令人讨厌的催缴账单的电子邮件:不还款是不可接受的。请立即缴付,否则后果自负!之后,一旦还款,我们就会收到一封跟进的电子邮件,语气和蔼可亲,说我们是多么宝贵的客户,并鼓励我们继续花钱。到底哪一个描述是正确的?有麻烦的失败消费者还是宝贵的客户?这两者之间可是天壤之别!

6 Here’s another familiar example: If we don’t pay our credit card bill on time, we get demanding, nasty emails from the credit card company saying something like: “Your failure to pay is unacceptable. Pay immediately or you’ll be in trouble!” (Para. 2)

Meaning: If we fail to pay our credit card bill on time, the credit card company will send us harsh and unfriendly email messages to warn us that either we pay at once or we’ll get penalties.

Sentence structure note:祈使句+ or/and +陈述句

1 “祈使句+ or +陈述句”结构表示“…否则…”,其中,or还可以换成and,表达的意思发生相应的变化,表示“如果…,就…”。对连词or或者and的选择,主要根据相应连词前后句表达的意义,如果前后句有转折关系,就用or,一般表达一种负面的结果;如果前后句表示意义顺承,无转折关系,就用and。例如:

Listen to the teacher carefully in class, or you can’t catch what he is saying. 上课时要仔细听老师讲课,否则你就无法了解他在说什么。

Walk down our street, and you’ll see kids playing. 你要是走上街头,就会看到孩子们在玩耍。

2 在“祈使句+ or/and +陈述句”结构中;陈述句通常用将来时态, 即“will+动词原形”,也可用情态动词can,may等。但通常不能用一般现在时或现在进行时。例如:

Work hard, and you can make rapid progress in your study. 努力吧,你会在学业上突飞猛进的。

Follow the advice of the doctor, or you won’t be well very soon. 遵从医生的叮嘱,否则你的身体就不会很快好起来。

3 “祈使句+ or/and +陈述句”结构可与if引导的条件状语从句互换。例如:

Get up quickly, or you will be late. (= If you don’t get up quickly, you will be late.) 快点起床,不然你会迟到的。

Work hard, and you will pass the exam. (= If you work hard, you will pass the exam.) 如果

你努力学习,你就会通过考试。

4“祈使句+ or/and +陈述句”结构中,祈使句有时可以省略动词。例如:

Make more effort, or you won’t be successful. (= More effort, or you won’t be successful.) 如果不多些努力,你就不会成功。

Give me one more hour, and I’ll get the work finished. (= One more hour, and I’ll get the work finished.) 再给我一个小时,我就能把工作做完。

7 Then, as soon as we pay, we get a follow-up email in a charming tone telling us how valuable a customer we are and encouraging us to resume spending. (Para. 2) Meaning: To lure us into more spending, once our credit card bill is paid, a follow-up email in an entirely different tone will be sent to us, claiming that we are valuable customers.

Note: The word resume can be used either as a transitive or intransitive verb. As a transitive verb, it may be followed by a noun or a v.-ing form.

8 Which depiction is correct: a failing consumer in trouble or a valued customer? The gap between these two messages is enormous. (Para. 2)

Meaning beyond words: As there is such a huge difference between the two email messages, we feel confused about who we are: a failing consumer in trouble or a valued customer?

3 The paradox is that every day we get two sets of messages at odds with each other. One is the "permissive" perspective, "Buy, spend, get it now. You need this!" The other we could call an "upright" message, which urges us, "Work hard and save. Suspend your desires. Avoid luxuries. Control your appetite for more than you truly need." This message comes to us from many sources: from school, from parents, even from political figures referring to "traditional values". Hard work, family loyalty, and the capacity to postpone desires are core American values that have made our country great.

3 自相矛盾的情况还有,我们每天都收到彼此相左的两种信息。一种从“纵容”的角度,让我们“买东西,花钱,现在就得到它。你需要这个!” 另外一种,我们可称之为“正直”的信息,它力劝我们:“努力工作,把钱存起来。控制你的欲望,不要买奢侈品,不要垂涎那些你并不真正需要的东西。” 这类信息来源甚多,有学校方面的,有家长方面的,甚至还来自提及传统价值观的政治人物。艰苦创业,忠于家庭、能推迟欲望是美国价值观的核心,它使我们的国家变得强大。

9 The paradox is that every day we get two sets of messages at odds with each other. (Para. 3)

Meaning: The contradiction is that every day we get two sets of messages disagreeing with each other.

10 One is the “permissive” perspective, “Buy, spend, get it now. You need this!” (Para. 3)

Meaning: One reflects a viewpoint of tolerance, “Buy, spend, get it now. You need this!” Note: The word permissive is an adjective, a derivative from permit. Being “permissive” implies a very easy and too relaxed position on something and usually lacks good judgment. For example:

They were permissive parents and their children grew up to be spoiled and ill-behaving adults. 他们是太过放任的父母,他们的孩子长大后会变成被宠坏、行为举止欠妥的成年人。Usage note: permissive, tolerant

The synonym of permissive is tolerant, but tolerant is positive in meaning. Permissive carries a negative connotation. Tolerant implies good judgment with

a right balance of perspective or actions. For example:

The employee’s tolerant position on the differences in working style meant that the team performed well. 员工对工作作风的差异持宽容的立场意味着这个团队表现出色。

11 The other we could call an “upright” message, which urges us, “Work hard and save. Suspend your desires. Avoid luxuries. Control your appetite for more than

you truly need.” (Para. 3)

Meaning: We could call the other one an “honest” message, which advises us to work hard and save money, stop having too many desires, avoid spending too much, and limit

our purchases to what we really need.

Usage note: urge, persuade

1 从词义上说,urge的基本意思是“力劝;敦促”,引申可表示“强烈要求”等,比较正式;persuade主要表示“说服;劝说”,指通过劝说、感情交流等使对方做劝说者所希望的事。

urge语气强,但不一定“力劝;敦促”成功;persuade语气不如urge强,但强调不仅“劝”,

而且使之“服”。例如:

We will urge them to adhere to the Paris Agreement. 我们将敦促他们遵守《巴黎协议》。

My husband persuaded me to come. 我丈夫劝我来的。

2 从用法上说,urge和persuade都可用作及物动词。urge可用于urge sb. to do sth. 结构,

意为“催促某人做某事”;persuade表示“说服”时,可用于persuade sb. to do sth.结构,也

可用于persuade sb. into doing sth. 结构,都表示“说服某人做某事”。它们也都可以引出that

从句。urge引出的that从句中用(should)+verb,而persuade用于persuade sb. that 结

构,不用(should)+verb。例如:

His father urged him to speak his mind. 他父亲敦促他说出心里话。

We’re trying to persuade manufacturers to sell their products here. 我们正在努力说服制

造商在这里销售他们的产品。

Sir Fred urged that Britain (should) join the European Monetary System. 弗雷德爵士敦促

英国加入欧洲货币体系。

We had managed to persuade them that it was worth working with us. 我们已设法说服他们,与我们合作是值得的。

12 This message comes to us from many sources: from school, from parents, even from political figures referring to “traditional values”. (Para. 3)

Meaning: We get this kind of message from many sources such as school, parents, and even politicians who like to talk about traditional values.

4 But the opposite message, advertising's permissive message, is inescapable. Though sometimes disguised, the messages are everywhere we look: on TV, in movies on printed media and road signs, in stores, and on busses, trains and subways. Advertisementsinvade our daily lives. We are constantly surrounded by the message to spend, spend, spend. Someone recently said, "The only time you can escape advertising is when you're in your bed asleep!"

4 但相反的信息,即那些纵容人们不断花钱的广告,无所不在。虽然此类信息有时经过了乔装打扮,但仍随处可见,电视、电影、印刷媒介和路牌、商店,及公共汽车、火车和地铁上,比比皆是。广告侵入了我们的日常生活。我们时时被包围在花钱,花钱,花钱的信息中。最近有人说:“唯一可以逃脱广告的时候是当在床上睡着时!”

13 But the opposite message, advertising’s permissive message, is inescapable. (Para. 4)

Meaning: But you cannot escape from the opposite message, advertisements that push you to spend more.

14 Though sometimes disguised, the messages are everywhere we look … (Para. 4) Meaning: Though these messages are sometimes subtle and change in form, they can be found everywhere we live.

15 Advertisements invade our daily lives. We are constantly surrounded by the message to spend, spend, spend. (Para. 4)

Meaning: Our daily lives are flooded with advertisements. Very often we find ourselves enclosed by advertisements that lure us into spending.

5 It's been calculated that by the age of 18, the average American will have seen 600,000 ads; by the age of 40, the total is almost one million. Each advertisement is doing its utmost to influence our diverse buying decisions, from the breakfast cereal we eat to whichcruise line we will use for our vacation. There is no shortage of ideas and things to buy! Now, of course, we don't remember exactly what the products were, but the essential message is

cemented into our consciousness, "It's good to satisfy your desires. You should have what you want. You deserve the best. So, you should buy it — now!" A famous advertisement said it perfectly, "I love me. I'm a good friend to myself. I do what makes me feel good. I derive pleasure from nice things and feel nourished by them. I used to put things off. Not anymore. Today I'll buy new ski equipment, look at new compact cars, and buy that camera I've always wanted. I live my dreams today, not tomorrow."

5 据计算,普通的美国人到18岁时,会看过60万则广告;到40岁时,看过的广告总数近百万。每个广告都在尽最大努力影响我们形形色色的购买决定——从我们吃的早餐麦片到我们的假期将使用哪条邮轮线路。决不会缺少怎么花钱和买什么东西的广告!现在,我们当然不能确切地记得广告上的产品,但重要的信息已凝聚在我们的意识里:“要满足你的愿望。你应该拥有你想要的。你应该得到最好的。所以,你应该买下它——现在!”一个著名的广告诠释得很完美:“我爱自己。我是自己的好朋友。我做让我感觉舒服的事。我从精美的东西里得到乐趣,并感觉到它们给我的滋养。我过去常想着等一下再买,现在再也不会了。今天,我会购买全新的滑雪装备,看看新型的小巧灵便的轿车,买下那台我一直想要的相机。我今天就要实现我的梦想,不会等到明天。”

16 It’s been calculated that by the age of 18, the average American will have seen 600,000 ads; by the age of 40, the total is almost one million. (Para. 5)

Meaning beyond words: Americans grow up seeing countless advertisements, and this continues throughout their life time.

17 Each advertisement is doing its utmost to influence our diverse buying decisions, from the breakfast cereal we eat to which cruise line we will use for our vacation. (Para. 5)

Meaning beyond words: Advertisements are everywhere and have invaded people’s everyday lives.

18 There is no shortage of ideas and things to buy! (Para. 5)

Meaning: There are plenty of ideas of what to buy and how to spend money.

19 Now, of course, we don’t remember exactly what the products were, but the essential message is cemented into our consciousness, “It’s good to satisfy your desires. You should have what you want. You deserve the best. So, you should buy it – now!” (Para. 5)

Meaning beyond words: Advertisements are very effective in talking people into buying things. Though it’s hard to remember all of the products in advertisements, these messages have already been hammered into our heads. The messages tell us that we deserve the best and we are entitled to what we want.

20 A famous advertisement said it perfectly, “I love me. I’m a good friend to myself.

I do what makes me feel good. I derive pleasure from nice things and feel nourished by them. I used to put things off. Not anymore. Today I’ll buy new ski equipment, look at new compact cars, and buy that camera I’ve always wanted. I live my dreams today, not tomorrow.” (Para. 5)

Meaning beyond words: The advertisement is trying to send out the message: It is not wrong for people to be self-centered and buy everything they want right now. Enjoy life today! The underlying purpose is to persuade people to spend.

6 What happens as we take in these contradictory but explicit messages? What are the psychological and social consequences of this campaign to control our spending habits? On one hand, we want more things because we want to satisfy our material appetite. Most of us derive pleasure from treating ourselves. On the other hand, a little voice inside us echoes those upright messages: "Watch out, takestock of your life, don't let your attention get scattered. Postpone your desires. Don't fall into debt. Wait! Retain control over your own life. It will make you stronger."

6 当我们接受这些相互矛盾但很明确的信息时,会有什么事情发生呢?这种控制我们花钱习惯的宣传活动会造成什么心理和社会上的影响呢?一方面,我们希望买更多的东西,来满足我们的物质欲望。我们中的大多数通过善待自己来得到乐趣。与此同时,我们身体里面有一个微弱的声音与那些正直的信息在共鸣:“当心,要掂量掂量自己的生活,不要让注意力分散。推迟欲望。不要陷入债务。要等待!保留对自己生活的控制权。这会让你更坚强。”

21 What happens as we take in these contradictory but explicit messages? What are the psychological and social consequences of this campaign to control our spending habits? (Para. 6)

Meaning beyond words: Since people are surrounded by these contradictory but clear messages, there must be some psychological and social consequences. For instance, some people may spend more while others may save more, depending on how much they get influenced.

22 On one hand, we want more things because we want to satisfy our material appetite. Most of us derive pleasure from treating ourselves. (Para. 6)

Meaning: Most of us become happy when we treat ourselves, so we always want to have more things to satisfy our material desires.

23 On the other hand, a little voice inside us echoes those upright messages: “Watch out, take stock of your life, don’t let your attention get scattered. Postpone your desires. Don’t fall into debt. Wait! Retain control over your own life. It will

make you stronger.” (Para. 6)

Meaning beyond words: From a more traditional point of view, we should be cautious about spending money. We should be focused on our life in order not to fall into debt. Being in control of our life will make us stronger.

7 Anyway, many of the skills you need as a successful student can be applied to your finances. Consider your financial well-being as a key ingredient of your university education as money worries are extremely stressful and distracting. They can make you feel terrible and hinder your ability to focus on your prime objective: successfully completing your education.

7 总之,一个成功的学生所需要的很多技能可以应用到你的财务中去。把良好的财务状况看成是大学教育中的一个关键因素,因为对金钱的担忧会让人倍感压力,并让人分心。它们会让你感觉很糟糕,并阻止你专注首要目标,即成功完成学业。

24 Anyway, many of the skills you need as successful student can be applied to your finances. Consider your financial well-being as a key ingredient of your university education as money worries are extremely stressful and distracting. (Para. 7)

Meaning beyond words: It is not difficult to avoid a financial disaster if you apply the skills you already have for being a successful student. Be aware that financial stability is of crucial importance to your college life since money worries could bring you down.

25 They can make you feel terrible and hinder your ability to focus on your prime objective: successfully completing your education. (Para. 7)

Meaning: Money worries can make you feel terrible and distract you from your main objective: successfully completing your education at college.

Usage note: hinder, prevent

hinder和prevent都有“阻碍;阻止”之意,都可以用于hinder/prevent sb. from doing sth. 结构,但两者有区别。

1) hinder表示“使…受阻;使…做起来困难”(make sth. difficult)。例如:

His poor health hindered him from going to work daily. (=He continued to work but with difficulty.) 身体欠佳让他每天上班很困难。

2) prevent表示“使…不发生;使…不做”(make sth. impossible)。例如:

His poor health prevented him from going to work. (=He stopped working.) 他的健康不佳,令他无法外出工作。

8 How can you be a smart and educated consumer? Many schools, community organizations, and even some banks offer financial literacy classes. Consider consulting with your school's financial aid office or seek input from

your parents or other respected adults in setting up a budget. An additional option is finding a partner to help you stay on track and find pleasure in the administration of your own financial affairs. Most importantly, if you find yourself getting into financial trouble, don't let your ego get in your way; urgently get help with tackling your problem before it spins out of control and lands you in legal troubles.

8 怎样才能成为一个聪明、有相关知识的消费者呢?许多学校、社区组织,甚至一些银行都提供金融扫盲班。可以考虑向学校的财务援助办公室咨询,或向父母或其他值得尊敬的成年人请教如何建立一个预算方案。另外一个选择是找一个合作伙伴来帮你保持良好的财务状况,并在管理自己的金融事务中找到乐趣。最重要的是,如果你发现自己正陷入财务困境,不要让你的自大妨碍你,在情况变得失控并惹上法律麻烦前,赶紧寻求帮助来解决问题。

26 How can you be a smart and educated consumer? Many schools, community organizations, and even some banks offer financial literacy classes. (Para. 8) Meaning: To become a consumer who is clever and acquires relevant knowledge, you can take some financial literacy classes where you learn basic concepts of finance. These courses are offered by many schools, community organizations and some banks.

27 Consider consulting with your school’s financial aid office or seek input from your parents or other respected adults in setting up a budget. (Para. 8)

Meaning: In planning how to use your money wisely, you may discuss your financial situation with your school’s financial aid office or get advice from your parents as well as from respected others.

28 An additional option is finding a partner to help you stay on track and find pleasure in the administration of your own financial affairs. (Para. 8)

Meaning: Another choice is to find a partner who can help you stay in the right direction of your own financial management and get pleasure from doing it.

29 Most importantly, if you find yourself getting into financial trouble, don’t let your ego get in your way; urgently get help with tackling your problem before it spins out of control and lands you in legal troubles. (Para. 8)

Meaning: The most important thing is not to feel embarrassed to ask for help if you find yourself getting into financial trouble, and you should do it quickly to retain control and avoid breaking the law.

9 All this will help you become an educated consumer and saver. As you learn to balance spending and saving, you will become the captain of your own ship,

steering your life in a successful and productive direction through the choppy waters.

9 这一切都将帮助你成为一个拥有相关知识的消费者和储蓄者。学会了如何平衡支出和储蓄,你就会成为你自己的船长,驾驶着你的生活之船,乘风破浪,驶向成功和富有。

30 As you learn to balance spending and saving, you will become the captain of your own ship, steering your life in a successful and productive direction through the choppy waters. (Para. 9)

Meaning: When you learn to keep a balance between spending and saving, you are in control of your own financial situation, and which will lead you to a successful and productive life despite the twists and turns on your way to the financial goal.

Note: Here “the captain of your own ship” is figuratively used. It compares your capability to balance spending and saving to the situation of sailing in the sea. If you are in control of your financial situation, you, the captain, can surely steer your own ship of life smoothly.

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教案 Practical College English 新认知大学实用英语综合教程 教研室:公共课部教师姓名:freefishwang 授课专业和班级11机电01、02、03 课程名称Practical College English 授课学时 6 授课内容Unit 1 Bill Gates in His Boyhood 教学目的Understand the main ideas of text A and text B, grasp the words, expressions, structures and word formations used in the text, and discuss the text among students and offer their opinions on the topic of learning styles and techniques. 教学重点Study the language points and know how to write a letter in English. 教学方法Student-oriented communicative teaching, free discussion and interaction. 教学过程 1.Warm-up activities (10 minutes) 2.Understanding the text (15 minutes) (Ask the students some questions related to the text.) 3. Detailed studies of the text(50 minutes) 4. Grammar and exercises(30 minutes) 5. Writing skills introduction (20 minutes) 作业Assign homework: 1. how to make friends. 2. Translation and after-class reading. 辅助手段Multimedia software 教学内容 1.Warm-up activities Introductory Remarks: Step 1: Show some pictures and watch a video, discuss in groups. Step 2: 1.Are you familiar with Bill Gates? Please say something about him. 2.Please list some other successful persons’ names and give a brief comment on them. 3.People often say that family education plays an important role in one’s life, what’s your opinion about it? II. Understanding the text 1. Analyze the structure of the passage. 2. Introduce the main idea of the Text A. Explain and illustrate the cultural background and language points in the text.

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