part3中英文合辑

part3中英文合辑
part3中英文合辑

2理工高校商务英语人才培养模式的创新(策略)

The Cultivation Strategies of Model for of Business English Talents in Polytechnic Colleges

2.1基于需求分析的人才定位to positionTalents training target

First, the polytechnic colleges and universities should set a goal of training business englishstudents .

their own characteristics of colleges and universities implement talent localization. Guided by

according to employment demand and the market demand, science and engineering university should combined with their own advantages to set a clear and explicit business English talents cultivation target. This requires survey and analysis, so that universities can widely put these requirements embodied in the training purpose.

At the same time,It demands a fairly detailed understanding and analysis of the talent market’s situation and the enterprise’s demand for foreign language learners.By using theseData,universities can build a dynamic analysis system and set a scientifictalents training goalhave the specialist is responsible for the management and relevant quantitative analysis and qualitative processing for a long time, and set talent orientation according to demand.

首先,理工高校根据自己的院校特点实行特色的人才定位。以就业为导向,以市场需求为指导,结合理工院校自己的优势设置清晰明确的商务英语人才培养定位。这要求需求调研和分析,以便最广泛地把这些需求体现在培养目的。同时还要对人才市场的走向、改革开放对外交流的动态、其他院校人才培养模式等相关情况展开相当细致的了解和分析,应建立数据库,构建动态的外语人才需求分析系统,有专人负责管理并长期进行相关的定量分析和定性处理,根据需求来分析并设定人才定位。

2.2优化课程体系to optimize the Curriculum

课程设置直接关系到学生在专业学习中所能学习到的知识。课程设置会影响学生在就业过程中的知识应用。课程的设置和优化是实现人才培养目标的重要环节,我们在构建商务英语专业课程体系时,我们应根据多方面的因素来设置课程课程体系。比如对通过开展对商务英语专业学生需掌握的整体知识和能力构成的调查,并根据“以学生未来就业岗位群的知识、能力和素质需求为依据,以就业需求为导向,以培养英语语言交际能力、商务业务能力为核心,坚持理论教学与实践紧密结合,以培养技术应用型商务英语人才”的原则,建立了公共基础课、专业基础课、专业课、素质选修课和实习实践课构成的科学、合理、完整的课程体系。除了以“听说读写译”等能力为主的英语专业知识能力和以外贸商务方向的基本商务课程,更应该根据社会需求和工作能力需要设立与之相对应的课程,并且根据学生的兴趣提供与之相对应的相关专业选修课。

Curriculum is directly related to the students can learn knowledge in professional learning.

The curriculum will influence the students applytheirspecialized knowledge in the process of employment.

Curriculum setup and optimization is an important part of the talents training goals.when we build business English professional curriculum system, we should based on the various factors.

第一,to establish Comprehensive and diverseCurriculum

Set up a public basic course, professional basic course and specialized course, the quality of elective courses andpracticecourese,these courseconstitute a reasonable and complete curriculum system.建立了公共基础课、专业基础课、专业课、素质选修课和实习实构成科学、合理、完整的课程体系。

保证英语专业课程。英语专业知识是学习英语的基础,只有打牢基础才能建立更加强健的灯

层。

第二,提供高质量的商务英语课程体系。

第二,增设符合市场需求和就业需求的商务课程。

To add newbusiness courses

According to market research and enterprise’s feedback,universities should add new business courses which can meet the demand of market and employment.for example,

In addition to the foreign trade documents, foreign trade correspondence and negotiations, international trade practice, and other common business courses.some new courses should beset up,likeBusiness English audio-visual, business English writing, business English translation, interpretation, trade newspaper reader, business etiquette andThe comprehensive training of international business English certification exam training/BEC, etc.除了外贸单证,外贸函电与谈判,国际贸易实务等常见的商务课程,更应根据企业反馈和市场调查等方式设立符合需求的课程,如如商务英语视听说、商务英语写作、商务英语笔译及口译、经贸报刊选读,商务礼仪等课程。全国国际商务英语认证考试实训、BEC综合训练

第三

第三,提供跨专业选修课程to prodiveElective courses

In business practice,it’s usual to ues the relatedknowledge of other

可以满足商务英语专业学生提升自己相应领域专业知识的能力。比如在国际环境下,多元性的贸易发展需要经济,法律,等多领域知识。提供诸如国际商法,国际贸易法,人力资源,国际会议英语,商务礼仪等选修课程。一方面提供更多地学习机会,也促进学生的自学心和自学能力的培养。

2.3to Strengthen the teaching staff特色师资队伍建设,内培外引

The teachers troop strength plays an important role in business English talent training.universitiesshould start with establishing business English "High quality " teachers.

We can run from two aspects,on the one hand,to improve teacher's qualifications.

师资队伍力量在商务英语人才培养中扮演了重要的角色。应着手建立具有商务英语特色的“双师型”队伍。一方面,提高师资队伍的素质。

First, in the recruitment of business English teachers,we should give priority to hire who is fluent in English, proficient in business knowledge, having international vision and international business experience.

Second,to provide teachers more chances to improve their business ability.universities can organize teachers to attend lectures or take lessons about business, encourage teachers who are interested in the direction of business English relatedto domestic authoritative institutions for a short-term refresher courses or the degree

Through these aspects can make up for the teachers’lack in terms of business practices and improve the comprehensive quality of teachers' power.

In addition,Schools should take advantage of his popularity to invite some excellent representative in the business world to give lectures ,supervise practice andoffer coursesregularly.

likeDr Has a business background of masters at home and abroad, the enterprise or the company's related companies, professional or successful people to courses in lectures or training.

第一,在聘请商务英语教师时,就应该优先聘请精通英语,精通商务知识,有国际o野,有国际商务实践经验的教师。第二,对已经聘请的教师要提高商务方面的素质修养和相关知识。组织和鼓励有兴趣往商务英语方向的教师到校内相关特色专业如经济类专业听课或听讲座,资助教师到国内权威院校进行相关课程短期进修或学历深造,鼓励教师考取相关行业证书,支持教师参与国内外相关学术交流、企业顶岗实践、或深入企业,开展产学研的项目开发等,有条不紊地提升现有的师资队伍水平。通过这些方面弥补教师在商务实践方面的方面,提高教师力量的综合素质。

另一方面,学校应利用自己的声望等邀请有商务知识背景的海内外硕博士,企业或公司的相关企业相关人士,专业人士或成功人士来校开设讲座或实训课程。

最后,学校应对现有师资力量进行评估,合理安排不同教学风格的老师,把擅长点不同的老师安排在其擅长的课程上,发挥该课程教学效果的最大性。

2.4)改革教学方法和教学评估体系

2.41教学方法和教学模式的优化改革

to change Teaching mode

课堂教学模式改革

商务英语是一门以专业知识为基础的实践应用型语言专业。Business English is an applied language major,In the teaching of business English,Rigid teaching methods based on book learning should be replaced by the combination of book learing and practical experience.在教学之中时,应该摈弃一味以书面知识主的死板教学方法,应该与:语言和商务知识实践应用接轨。根据不同的课程设置不同的实践性教学方法firstly,Setting different practical teaching methods based on the characteristics of different courses.Tearchers should provide more opportunities for language practice,like simulating many kinds of business occasions language dialogue, and reinforce and train the speech, listening and englishicommunicative competence Secongly,teachers should Strengthen the practice of business activities. For instance,teachers should pay more attention to the capacity of makingdocuments, mastering in foreign trade correspondence, etc.These needs practice and practice.

(1) 强化商务英语的语言实践。课堂教学提供更多的语言表达实践机会,情景模拟多种商务场合的语言对话,对语音,英语听说等板块进行训练和强化。

(2)强化商务活动的实践。在外贸函电,单证制作等课程中应加强实训。

(3)(---)以就业为导向,完善实践教学体系

2.42课程考核体系的改革to reform the curriculum evaluation system

采用多种考试形式和方法,考核综合能力。考试方法不能仅仅局限于单一的笔试,应采用考试方法多元化,采用笔试,口试等考试方法。考试形式可以有ppt演讲,报告陈述,小组合作,商务环境模拟考试等。考核分数组成上上,比如采取笔试和口试相结合,个人演讲或小组陈述结合,甚至是ppt演讲,Using a variety of examination forms and methodstoappraisal comprehensive ability.Test method is not only confined to a single written examination,

examination form should be diversified.The examination form can have PPT speeches, presentations, group cooperation, business environment simulation test etc..what’s morestudents' mastery of professional knowledge, the application of business knowledge and language competence are the base of the evaluation,moreover,there are severals factors should be tanken into account,like student’s judgment, logical thinking ability and flexibility etc.It aims to assessstudents comprehensively and turn the exam into important means of cultivating ability and improving quality.考核方面,以学生专业知识的掌握,商务知识的应用和语言表达能力为基础,增加学生在商务交流中判断力,逻辑思维能力等复合能力的考量。不仅可达到考核的目的,同时还可将考试变成培养能力和提高素质的重要手段。

建立科学的评估机制,让企业共同参与学习评价,促进质量评价社会化,提高高职英语教育的质量和效益。

要根据课程的特点,以学生为中心,教师为主导,大力提倡启发式、探究式、参与式、讨论式的互动型教学模式,推广案例教学法、项目教学法、角色扮演法、社会调研与实践法、仿真模拟训练法,营造商务环境的真实感,充分调动学生学习积极性和主动性,培养学生独立思考、团队合作精神,让学生更早地适应将来的工作环境。在教学手段上,充分利用网和多媒体设备开展计算机辅助教学,积极探索开放式多模态的教学模式。在教学评估上,根据独立学院培养特点,应以形成性评价为主,终结性评估为辅。形成性评价包括出勤、课堂表现、小测、课外预习、课外作业(包括章节内容掌握的作业、调研报告、项目和日常的学习任如阅读日志或口语训练录音等形式)、第二课堂活动参与、学生自评或互评等,终结性评估鼓励一些实用性强的专业课程实行开卷考,考核学生创新与批判思维能力,以

及分析与判断能力。

商务英语专业教学不仅仅是英语语言的教学,而是一门语言和商务知识密切结合的交叉学科。因此,语言知识、语言技能和商务知识是商务英语教学中的三个要素,彼此相连、相辅相成、缺一不可。

2.5to provide more practice chance

2.51to build Language lab, multimedia room, business circumstances simulation room and other places of practice。

理工高校应努力完善校内实训基地建设,如建立语音室,多媒体室等,提供语言学习的硬件场所。建立商务贸易室旨在为商务实践提供情景模拟化的商务环境,进行商务英语教学和实践。Polytechnic colleges and universities should make efforts to improve the school practice base construction, such as establishing language lab, multimedia room, etc., Providing language learning hardware,especiallyestablishingbusiness circumstances simulation room.It designed to provide thesilimercircumstancefor students to simulate commercial activity and practice what they learnt.

2.52to build University-enterprise cooperation

商务英语专业应培养复合型应用型人才。理工高校应多利用本校已经拥有的资源和更多地企业建立联系,为商务英语专业的学生提供相应的实践机会。通过实习,商务英语专业学生才能学以致用将其所学转化成其能力,一方面有利于商务英语专业复合型人才的培养,另一方面也有利于校企双方可持续性发展和长期合作。

Business English majors should cultivate applied talents. Polytechnic universities should exploit the resources of itself and establish relationship with more enterprises.,in order to acquire more opportunities of internship for business English majors.By this way, business English major students can apply what they have learned into their ability, it is beneficial to the development of the business English professional talents, on the other hand it’s also helpful to the sustainable

development and long-term cooperation between universities and enterprises.

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时通知乙方。需做工伤鉴定的,应由乙方请有关部门做工伤鉴定,并由乙方处理善后事宜。乙方劳务人员的工伤事故甲方负有直接责任的,甲方按照责任的比例负责善后事宜。 9、乙方有责任按甲方要求及时提供符合甲方要求的劳务人员,所派劳务人员应无违纪和犯罪记录,品行良好。对于乙方派出的劳务人员,甲方一旦发现其有不良记录或在工作中违反劳动纪律、违反甲方的规章制度或不能胜任甲方工作要求的,甲方可要求乙方随时更换。 10、甲方在有临时变动或突发事件发生前,需在提前至小时内通知乙方。如不能在规定的时间内通知乙方,给乙方造成的经济损失,由甲方全部负责。 第五条:劳务费用及相关事宜 1、甲方按乙方劳务人员在甲方的服务总小时数支付乙方劳务费用。支付标准为: 服务每人每小时元人民币。国家法定节假日期间甲方应支付三倍费用,即每人每小时元人民币。 2、甲方应保证乙方服务人员到点用餐。 3、甲方负责乙方劳务人员的考勤记录并经乙方劳务人员的签字认可。 4、甲方每月月初结算上月乙方劳务费用,经甲乙双方确认后,支付乙方实际发生人员的劳务费。每月20号前以支票或现金形式支付给乙方。 5、乙方劳务人员所产生的个人所得税,由乙方劳务人员本人全部负担,并由乙方代扣代缴。 6、乙方劳务人员的上岗工服根据工作需要由甲方提供。 7、乙方应确保甲方要求的人数和工作时间派遣劳务人员。 8、乙方为保证服务质量每三个月一周期对员工进行一次培训。 第六条:其他

杨澜TED演讲稿中英文

Yang Lan: The generation that's remaking China The night before I was heading for Scotland, I was invited to host the final of "China's Got Talent" show in Shanghai with the 80,000 live audience in the stadium. Guess who was the performing guest?Susan Boyle. And I told her, "I'm going to Scotland the next day." She sang beautifully, and she even managed to say a few words in Chinese. [Chinese]So it's not like "hello" or "thank you," that ordinary stuff. It means "green onion for free." Why did she say that? Because it was a line from our Chinese parallel Susan Boyle -- a 50-some year-old woman, a vegetable vendor in Shanghai, who loves singing Western opera, but she didn't understand any English or French or Italian, so she managed to fill in the lyrics with vegetable names in Chinese. (Laughter) And the last sentence of Nessun Dorma that she was singing in the stadium was "green onion for free." So [as] Susan Boyle was saying that, 80,000 live audience sang together. That was hilarious. So I guess both Susan Boyle and this vegetable vendor in Shanghai belonged to otherness. They were the least expected to be successful in the business called entertainment, yet their courage and talent brought them through. And a show and a platform gave them the stage to realize their dreams. Well, being different is not that difficult. We are all different from different perspectives. But I think being different is good, because you present a different point of view. You may have the chance to make a difference. My generation has been very fortunate to witness and participate in the historic transformation of China that has made so many changes in the past 20, 30 years. I remember that in the year of 1990,when I was graduating from college, I was applying for a job in the sales department of the first five-star hotel in Beijing, Great Wall Sheraton -- it's still there. So after being interrogated by this Japanese manager for a half an hour, he finally said, "So, Miss Yang, do you have any questions to ask me?"I summoned my courage and poise and said,"Yes, but could you let me know, what actually do you sell?" I didn't have a clue what a sales department was about in a five-star hotel. That was the first day I set my foot in a five-star hotel. Around the same time, I was going through an audition -- the first ever open audition by national television in China -- with another thousand college girls. The producer told us they were looking for some sweet, innocent and beautiful fresh face. So when it was my turn, I stood up and said, "Why [do] women's personalities on television always have to be beautiful, sweet, innocent and, you know, supportive? Why can't they have their own ideas and their own voice?" I thought I kind of offended them. But actually, they were impressed by my words. And so I was in the second round of competition, and then the third and the fourth. After seven rounds of competition, I was the last one to survive it. So I was on a national television prime-time show. And believe it or not, that was the first show on Chinese television that allowed its hosts to speak out of their own minds without reading an approved script. (Applause) And my weekly audience at that time was between 200 to 300 million people. Well after a few years, I decided to go to the U.S. and Columbia University to pursue my postgraduate studies, and then started my own media company, which was unthought of during the years that I started my career. So we do a lot of things. I've interviewed more than a thousand people in the past. And sometimes I have young people approaching me say, "Lan, you changed

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