大学生创业孵化基地建设方案

大学生创业孵化基地建设方

案

目录

（一）大学生创业孵化建设的历史背景 ·····································- 5 - （二）大学生创业孵化建设的现实背景 ·····································- 5 - 二、大学生创业孵化基地建设的基本理念 ······································- 6 -

（一）服务理念···································································- 6 - （二）市场理念···································································- 6 - （三）企业化理念································································- 6 - （四）虚拟化理念································································- 6 - 三、大学生创业孵化基地的组织特点 ············································- 7 -

（一）公益性与效益性并重····················································- 7 - （二）科技创新与科技成果转化并重 ········································- 7 - （三）服务性与监督性并重 ··················································- 7 - （四）协作性与独立性并重····················································- 8 - 四、大学生创业孵化基地的功能定位 ············································- 8 -

（一）研发创新···································································- 8 - （二）企业孵化···································································- 8 - （三）创业人才培养·····························································- 9 - 五、大学生创业孵化基地的建设目标 ············································- 9 -

（一）实施战略性新兴产业的“助推工程”和孵化器政策体系建设。- 9 - （二）强化大学生以科技创业促就业工作和创业辅导体系建设。 ····- 9 - （三）推动孵化器专业服务平台和品牌建设。 ·························· - 10 -

（四）试探索建立孵化基金和持股孵化试点模式。 ···················· - 10 - 六、创业培训体系 ·································································· - 11 -

1．项目背景 ····································································· - 11 -

2.培训内容········································································ - 11 -

七、创业项目的招商及推广 ······················································ - 13 -

1.组建招商团队·································································· - 13 -

2.区域市场调研·································································· - 13 -

3.宣传提高口碑·································································· - 13 -

3.1.广告宣传································································· - 13 -

3.2.电视媒体宣传··························································· - 13 -

3.3会场推广································································· - 13 -

3.4.网络媒体································································· - 14 -

3.5.各系学工科长宣传····················································· - 14 -

八、公共服务平台与人才交流体系 ············································· - 14 -

九、创业辅导体系 ·································································· - 14 -

1、大学生创业辅导体系的框架构成 ······································· - 14 -

2. 大学生创业辅导体系的主要内容 ········································ - 15 -

十、四种创业模式 ·································································· - 15 -

1.参与型创业：·································································· - 15 -

2.创意型创业：·································································· - 15 -

3.自住型创业：·································································· - 15 -

4.指导型创业：·································································· - 15 - 十一、大学生创业孵化基地的实施 ············································· - 16 -

1.项目实施主体·································································· - 16 -

2.项目选址········································································ - 16 -

3.一期建设内容·································································· - 16 -

4.项目运行机制·································································· - 16 -

4.1管理体制································································· - 16 -

4.2运行模式································································· - 17 -

5.孵化管理程序·································································· - 17 -

5.1入孵条件································································· - 17 -

5.2入孵程序································································· - 18 -

6.入驻项目评估办法···························································· - 19 - 7．创业扶持政策 ······························································· - 19 -

一、项目背景

（一）大学生创业孵化建设的历史背景

大学生创业孵化的渊源要追溯到我国的企业孵化器建设。改革开放以来，科技和经济的相互脱节（即“两张皮”）问题，一直是我国科技体制改革所急需解决的重点，而其中高新技术的商品化、产业化和国际化（即高新技术的“三化”）问题又是重点中的关键。伴随着我国经济体制改革和科技体制的顺利进行，原国家科委较早地注意到新兴高新技术企业成长过程中所遇到的体制障碍，1984 年，国外企业孵化器的成功经验被介绍到中国，立即得到国家科委的重视。在借鉴发达国家企业孵化器的成功经验的基础上，国家科委于1987年开始在武汉创立我国首家企业孵化器――东湖创业服务中心。由此，开始了我国孵化器的发展历程。这一时期，我国的孵化器基本上是经济转型时期政府主导型的企业孵化器。应该说是计划经济的产物，但又尽可能地利用了市场经济的一些手段和机制，作为一种体制上创新，企业孵化器这一重要成果被保留并逐步完善起来。

（二）大学生创业孵化建设的现实背景

根据江西省新余市政府下发的《关于进一步促进创新创业的暂行意见》（余府发[2013]29号）文件精神，指出以创业带动就业工作是实施扩大就业发展战略的重要内容，是新时期实施积极就业政策的重要任务。坚持“政府扶持、属地管理、部门指导、社会参与和市场化动作”的基本原则，强化创业服务和创业培训，改善创业环境，加快形成政策扶持、创业培训、创业服务“三位一体”的工作机制，不断激发劳动者的创业激情，增强创业意识，鼓励更多的城乡劳动者和毕业大学生通过自主创业实现就业。为更好的贯彻落实国家及省政府关于促进大学生创业的文件精神，实现我省在三年内的大学生创业孵化基地建设目标，扶持我省大学生自主创业，解决大学生创业过程中遇到的场地、资金、管理等难题。江西太阳能科技职业学院建立大学生创业孵化基地，基地致力服务于江西省大学生创业企业的孵化培育，坚持市场化运作，通过为大学生创业企业提供物理空间、配套设施和创业扶持，降低创业风险，提高创业成功率，帮助大学生创业企业成长发展。国民经济和社会发展“十一五”规划纲要中明确提出，“以科技创新为动力，加快转变经济增长方式。”重点是要把增强自主创新能力作为科学技术发展的战略基点和调整产业结构、转变经济增长方式的中心环节；建立提高自主创新能力的推进机制；切实把教育摆在优先发展的战略地位；构建科技创新的人才支持系统。

当前，高校毕业生就业正面临就业体制改革以及就业人数大量增加的双重压力。并呈逐年大幅递增趋势，就业难已经成为一个严峻的现实。如何引导大学生择业就业和创业，已成为各级政府关注的重要问题，如何落实《纲要》精神，形成以创业带动就业的机制成为理论界关注的重要问题。高校

毕业生掌握了系统的科学知识，有着创立一番事业的激情，是我国科技自主创新的主力军，他们不仅仅应该作为求职者，更应成为岗位的创造者，然而据调查统计，大学生创业的比例却很低，分析原因：一是创业文化的缺失，社会普遍缺乏对大学毕业生创业的认同；二是没有系统科学的创业教育，大学毕业生缺乏创业的知识和能力；三是还没有形成完备的大学生创业支持体系。大学生创业应该是科技创业和发展创业。大学生创业孵化平台融创业培训、创业服务于一体，为大学生的创业活动提供有力的支持，通过以平台创业文化建设为核心，辐射周边地区，从而营造一种积极进取的创业文化，逐渐提高人们对大学生创业的认同感。大学生创业孵化平台的建设是对鼓励大学生创业政策的落实，是解决大学生就业问题的创新举措。

二、大学生创业孵化基地建设的基本理念

（一）服务理念

服务理念指孵化基地管理部门，根据创业者的需要而提供全方位的服务，充分发挥政策舆论导向，资源配备，中介服务，信用授予和形象提升等功能，改善创业环境，真正地为孵化企业服务。

（二）市场理念

市场理念主要是指孵化基地在选择孵化对象时，要从单纯的注重技术水平向注重技术与市场并举发展，防止忽略以营销服务为主和信息处理为主的企业，影响孵化企业的成功率。

（三）企业化理念

企业化理念指的是把企业运作机制引入企业孵化的运作。创业孵化基地的中心任务是帮助创业者开创和发展企业，孵化基地本身不应该只是一个准政府机构，而应该是一个新创企业，只不过孵化基地的产品是健康发展的新创企业而已。孵化基地本身的运作需要足够的创业精神，根据环境的变化不断调整自己的服务才能满足新创企业的需求，最终保证自身的正常运转。

（四）虚拟化理念

虚拟化理念是指引入虚拟化孵化系统的概念。现有的孵化基地应该以互联网为平台提供多种形式的服务，如信息的发布、拟孵企业入住的申请、与在孵企业的沟通等。通过将孵化基地的网站与孵化基地的关系单位网站的链接，孵化基地可以非常容易地将一些相关的服务整合进孵化基地所提供的