外贸英语函电考查大纲

外贸英语函电考查大纲
外贸英语函电考查大纲

外贸英语函电课程提纲

(2013 ---2014 学年第 2 学期)

级别:2011 学院:国际教育学院

专业:双学位国际经济与贸易班级:1班、2班

一、【课程信息】

课程名称:外贸英语函电

课程代码:

周学时:3

学分:3

考试性质:考查

二、【教师信息】:

授课教师电话E-mail 办公室答疑时间

忻艺珂12 210

周三7、8节(请预约)

上课时间与地点周三1、2节14033

周四1、2节(仅双周)2102

三、【课程描述(课程简介)】:

《外贸英语函电》课程的目标是:经过48个学时的教学,使学生掌握一定的商务函电基础知识和技能,熟悉各种商务函电的组成结构,掌握各种信件、电报和传真的写作方法,同时要求学生了解各种函电的写作风格,以及特殊的表现形式。

此课程是国际经济与贸易专业的专业核心选修课,以《国际贸易实务》课程为基础,是《商务英语》和《外贸英语》等课程的延展课。学生可将其作为实际外贸业务应用的参考,特别是对商务函电往来的环节和贸易术语的学习有重要作用。学生需有较好的英文听、说、读、写、译能力。

四、【课程目的】

通过本课程的学习,使学生对大纲范围内的商务英语函电的内容有比较系统和全面的了解,掌握商务英语函电的基本词汇、英语术语、缩略语、惯用句型和表达方法和基本格式,熟悉商务活动中的成交过程及各个环节和特点,掌握阅读和书写商业书信和来往函电的技能,根据实际工作需要,综合训练英语口语和写作交际能力,商务知识,谈判技巧,商务单证和电子商务运用能力。能够通过电子邮件商务函电写作形式,独立进行网络信息查询、产品信息发布、网站和产品宣传、与客户利用现代交际工具进行勾通,具有一定的拓展业务的能力。

课程的设计围绕岗位应用,紧跟现代网络营销技术和手段,使用案例教学,突

出实用性和实践性,接近真实岗位和工作需要。

五、【课程目标】

(一)理论知识要求

本课程涉及到的学科知识领域既涉及商务英语知识,例如商务英语语言的程式化,也涉及国际贸易实务知识,例如拟写改证信必须了解如何根据“严格一致”的原则审核信用证。主要包括如何用英语形式拟写进出口业务的各个环节所需要的信函,如建立商业关系、询盘、发盘、还盘、接受、交易达成、签订合同、磋商价格、支付方式、装运及保险等。学生应重点掌握每一个环节的内容及写作技巧,地道的外贸用语、缩略语等,并学会应付不同情况,针对各种情况做出不同的回答。

(二)实作技能要求

鉴于外贸英语函电语言的程式化,本课程强调发展学生的“范式”意识,即注重特定环节特定信函的篇章结构,例如推销信的“星-链-钩”模式。同时,本课程力图使学生注意做事的程序性,例如抱怨函的处理。此外,本课程突出发展学生得体地沟通的能力,主要通过对各类信函的分类,如好消息、中性消息与坏消息,比较不同消息信函的语篇策略差异,提高学生灵活选择相应策略的能力。

外贸英语函电阅读能力:能正确理解各主要业务环节中的往来函电,能审核信用证。

外贸英语函电写作能力:能填制销售合同,能草拟各主要业务环节中的往来函电。

外贸英语函电翻译能力:能翻译外贸信函,要求译文正确,语言通顺流畅。

外贸英语函电词汇能力:能认知教材中出现的经贸术语,掌握经贸英语中常用词汇的用法。

(三)职业态度要求

本课程在交易的磋商阶段要求学生具有灵活、善于沟通、合作的职业态度,在磋商后的交易达成阶段则要求学生具备严谨、认真、一丝不苟的职业态度。

六、【课程内容】

1.通过阅读和学习介绍外贸交易业务过程的有关章节,了解并熟悉外经贸进出

口的关键步骤。

2.重点掌握外经贸业务信函的撰写要点,初步做到能在一般情况下写出内容确

切、表达得体、符合规范、语句通顺、没有语法错误的信函(由于现代化的

信息传送方式如传真的撰写方式和普通信函相似,故以掌握信函撰写为重

点)。

3.了解业务信函的趋向。

七、【授课方式(教法)】

利用多媒体的课堂教学为主,学生作业实践为辅

——双语教学

——实例和案例教学

——课内指导与课外指导相结合(sakai聊天室)

八、【课程网站】

Sakai .cn/portal/site/7045857b-ac57-4e7e-be73-cb03a967483b

其他教学网站:

商务培训网.cn/jsp/sites/site?flag=0

福步外贸论坛

九、【教材及教辅】

主讲教材:《外贸英语函电》兰天编著东北财经大学出版社第六版

辅助教材:《外经贸英语函电》,甘鸿编著,上海科学技术文献出版社

《新编经贸英语写作教程》,梁润森,陈文明编著,中国社会科学出版社

《实用国际贸易英语教程》,叶京生编著,华东师范大学出版社

十、【教学要求】

(一)考勤

1.学生上课必须遵守学校规定,不得无故迟到早退

2.因事不能按时到达课堂或须提前离开课堂的,须由缺勤学生本人亲自提前向任课

教师说明事因请假或由同班同学提交有辅导员签名的假条。

3.1次缺课将不影响学生考勤成绩,但2次及2次以上的无故缺勤将导致在课程总

成绩中每次2分的扣分。

4.本学期缺课1/3以上者将直接取消考试资格

(二)作业要求

1.书面作业请在截止期限前上传

2.课后作业不定时抽查

3.超时提交的作业将只得到1/2的分数,缺交作业将扣除该次作业相对应的平时成

绩。

十一、【考核方式】

考查课

平时成绩(100分)

期中(100分)期末(100分)考

作业、课堂参与度

小测

成绩比例10% 5% 20% 25% 40% 相应记录分数

30

15分55分100分100分十二、【教学安排】

周次(日期)章节主要内容及教学活动(含

实习、实训)

作业及提交时间

、考试时间

第一周(26/02)Course introduction and

Chapter 1 Business

Letters(1)

掌握商业信函写作的7个

基本原则

掌握商业信函的13个组

成部分

掌握信封的写法

第二周(05/03)Chapter 1 Business

Letters(2,3)

了解获取对方信息的主

要渠道

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27种常用外贸英语函电书信文体 评论:0 条查看:99 次jianyf发表于 2007-01-15 13:36 1.请求建立商业关系 Rogers Chemical Supply Co. 10E.22Street Omaha8,Neb Gentlemen: We have obtained your name and address from Aristo Shoes, Milan , and we are writing to enquire whether you would be willing to establish business relations with us. We have been importers of shoes for many years. At present, We are interested in extending our, range and would appreciate your catalogues and quotations.If your prices are competitive we would expect to transact a significant volume of business. We look forward to your early reply. Very truly yours 自米兰职权里斯托鞋类公司取得贵公司和地址,特此修函,祈能发展关系。多年来,本公司经营鞋类进口生意,现欲扩展业务范围。盼能惠赐商品目录和报价表。如价格公道,本公司必大额订购。烦请早日赐复。此致 2.回复对方建立商业关系的请求 Thank your for your letter of the 16th of this month. We shall be glad to enter into business relations with your company. In compliance with your request, we are sending you, under separate cover, our latest catalogue and price list covering our export range. Payment should be made by irrevocable and confirmed letter of credit. Should you wish to place an order, please telex or fax us. 本月16日收到有关商务关系的来函,不胜欣喜。谨遵要求另函奉上最新之出口商品目录和报价单。款项烦请以不可撤销保兑之信用状支付。如欲订货,请电传或传真为盼。此致敬礼 3.请求担任独家代理 We would like to inform you that we act on a sole agency basis fora number

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外贸英语函电第五版答案

Unit 2 1.C D B B B B D C B B 2.(1) regards, say (2) specialized, with (3) with, by (4) If, interesting, enquiry (5)available (6)popularity (7) finances,to (8) compliance 3. (1) 我公司是该地区电子产品的主要进口商之一,我们借此机会与贵方接洽,希望与贵方建立贸易关系。 We are one of the leading importers dealing in electronic products in the area, and take this opport unity to approach you in the hope of establishing business relations. (2) 我公司经营机械设备的进出口业务已多年,我们的产品在许多国家享有盛誉。 We have been engaged in handling importing and exporting of machinery and equipment for many years, and our products have enjoyed great popularity in many countries. (3) 承我国驻北京大使馆商务参赞处介绍,得知你公司的姓名、地址。 We owe your name and address to the Commercial Counselor’s office of our Embassy in Beijing. (4) 我们了解到你们是日用化学品制造商。我们有一客户想要购买贵国化妆品,如能立即航寄目前所能供之货的目录及价格表,我们将不胜感激。 We are given to understand that you are a manufacturer of daily chemicals. One of our clients inte nds to buy cosmetics from your country. We will appreciate it highly if you can airmail the catalog ue and the price list of your products available at present. (5) 有关我们的资信情况,请向中国银行上海分行查询。 For our credit standing, please refer to the Bank of China, Shanghai Branch. Unit 3 1.B B B B A D D C B A 2. 1. 请报你方最优惠的上海到岸价,包括我方3%佣金。 Pease quote us your best price CIF Shanghai, inclusive of our 3% commission. 2. 如果你方价格有竞争力的话,我们打算订购30万码棉布。 Should your price be found competitive, we intend to place with you an order for 300,000 yards of Cotton Cloth. 3. 我方有一家客户对贵国琴岛海尔电冰箱感兴趣,请电开400台伦敦到岸价4月船期的报盘。 One of our customers is now interested in the Qingdao Haier Refrigerator made in your country. P lease offer CIF London for 400 sets to be delivered in April. 4. 为了方便你方了解我方的产品,我们立即航寄样品数量分。 To enable you to have a better understanding of our products, we are sending you by air 5 copies o f our catalogue and 2 sample books. 5. 为答复你方4月28日询价,随函寄去我方最新价目单以供参考。 In reply to your enquiry dated April 28, we are now sending you our latest price list for your refere nce. 3.Dear Sirs, We learn from a friend in Shenzhen that you are exporting light industrial products, especially elec tric appliances. There is a steady demand here for the above-mentioned commodities of high qualit y at moderate prices. Will you please send us a copy of your catalogue, with details of your prices and terms of payment . We should find it most helpful if you could also supply samples of these goods. Yours faithfully, 4. Dear Sirs, RE: Haier Refrigerator We are in the market for refrigerators. Please send us your latest catalogue and details of your spec ifications, informing us of your price CIF Guangzhou, please also state your earliest possible deliv ery date, your terms of payment, and discount for regular purchase. If your prices prove reasonabl e and satisfactory, we shall soon place a large order with you. Yours faithfully, 5. Dear Sirs,

2009-2010学年第2学期_外贸英语函电期末试卷A

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外贸英语函电第五版答 案 IMB standardization office【IMB 5AB- IMBK 08- IMB 2C】

作文字数要求100-200字! Unit 2 1.C D B B B B D C B B 2.(1) regards, say (2) specialized, with (3) with, by (4) If, interesting, enquiry (5)available (6)popularity (7) finances,to (8) compliance 3.(1)We are one of the leading importers dealing in electronic products in the area, and take this opportunity to approach you in the hope of establishing business relations. (2)We have been engaged in handling importing and exporting of machinery and equipment for many years, and our products have enjoyed great popularity in many countries. (3)We owe your name and address to the Commercial Counselor’s office of our Embassy in Beijing. (4) We are given to understand that you are a manufacturer of daily chemicals. One of our clients intends to buy cosmetics from your country. We will appreciate it highly if you can airmail the catalogue and the price list of your products available at present. (5) For our credit standing, please refer to the Bank of China, Shanghai Branch. Unit 3 1.B B B B A D D C B A 2.(1) Please quote us your best price CIF Shanghai, inclusive of our 3% commission. (2) 如果你方价格有竞争力的话,我们打算订购30万码棉布。 Should your price be found competitive, we intend to place with you an order for 300,000 yards of Cotton Cloth. (3)One of our customers is now interested in the Qingdao Haier Refrigerator made in your country. Please offer CIF London for 400 sets to be delivered in April. (4)To enable you to have a better understanding of our products, we are sending you by air 5 copies of our catalogue and 2 sample books. (5)In reply to your enquiry dated April 28, we are now sending you our latest price list for your reference. Unit 4 1. (1) on ,to (2) to, of, to (3)until (4)to, of (5) to,for (6) by, in, ,in ,for (7) from ,within (8) in (9) of ,on (11) offer, at, on, for (12) of, at, per, on (13) to, reply ,reaching , at (14) by ,for , in, of, at (15) for , offer, of 2.(1).We are studying the offer and hope that it will keep open till the end of the month (2). We believe that you will place a large order with us owing to the high quality and reasonable price of our products. (3).We will allow you 10% discount if you purchase 5000 dozens or more. (4). As to terms of payment, we often require a confirmed, irrevocable letter of credit payable by draft at sight. (5). You are cordially invited to take advantage of this attractive offer. We are anticipating a large order from the United States, and that will cause a sharp rise in price. (6).We will send you a firm offer with shipment available in the early May if you order reaches us before March 10. (7). Because there is a brisk demand for the goods, the offer will be open only for 5 days. (8). We are giving you a firm offer, subject to your reply here by 5 . our time, Tuesday, July 10 Unit5 1.(1) on , fulfill, with , to ,with (2)to,with,on (3)of, from, for, on, terms

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