写作指导:商务英语写作指南

写作指导:商务英语写作指南
写作指导:商务英语写作指南

商务英语写作指南

商务便函与便条写作

(一)商务便函

例一

SCHOOL OF ENGNISH FOR BUSINESS

MEMORANDUM

To: Mr. Kingswick, Course Coordinate

From: Barnsby Campbel

Date: 19 November 1995

Subject: Lesson Plan for 28 November Lecture

I intend to teach memo writing in my next lecture.

I plan to cover the following parts:

1. Inside Address

This is omitted in a memo. As internal communication the reason is obvious.

2. Greeting

It is more polite to put Mr., Mrs., or Ms before and the office after the name of the recipient. You may sometimes address the readers as a group.

3. Subject

This is a phrase to tell reader what the memo is about. Sometimes only he phrase is given without the

word Subject before it.

4. Body

These should be short, less than 10 lines, and concentrate on only one paragraph one idea each. Sometimes for memos with three or more paragraphs, it is advisable to begin each with a heading in capital letters to tell what the paragraph is about. Another practice is number the paragraphs for easy reference later on.

5. Carbon copy

This is written as c.c. for short. As in a letter, it lists the persons who are also receiving the memo.

6. Signature

Only the initial is need. The office and name in print of the write are omitted. In more casual memos there is no signature at all.

Any thoughts on my notes? Anything to add? Let me know at tea break.

c.c. Mr. P.L. Duke, Training Office.

例二

Internal Memorandum

To: Anne Bell

From: Graham Davis

Date: 23 March 1992

Subject: Office Furniture

_______________________________________________ ___________________________ We need some comfortable chains for visitors to go in the manager’s office Can you arrange it?

We need 10 chains in either beige or dark brown. The maximum you can spend is $ 500.1

例三

Interoffice Memo

To: Richard Burley

Dept: Market research

Subject: Profits and Southmoor Branch

Date: May 10, 1998

I have finished studying the Southmoor Branch sales figures for the 1st quarter and see they are about $ 255,000 under projections. That is third straight quarter thatSouthmoor has fallen short. Will you prepare a new analysis of the Southmoor market potential/ I know you did one ___and a good one too___three years ago before Southmoor opened. But

maybe some factors have changed and we need to look into them.

Ben Tebbins is working up a report from the sales and promotion angle. He’ll finish about June 15. If you could be ready then, we will get together and see if we can solve the Southmoor problem. TBac.

CC: Ben Tebbins

(二)商务便条

例一电话留言

To: Mr. Fevrier

Message:

Mr. Reter Schulz called from Vienna, wanted you to call him today before 4 pm or any time tomorrow on 014569924

Message taken by: J.B.K.

例二让秘书同志推迟约会

Miss Liu,

I’ve got an urgent meetin g today. Please contact the applicants to postponee the interviews till further notice.

DS

例三请假

To: Mr. Slater

Message:

I am sorry to tell that I won’t be able to go to the office today due to a sudden dizziness. So I have to ask for a day’s sick leav e.

例四安排工作

To: Mr. Richardson

Message:

Please send a letter to Naves Limon in C.R.

Find out:

Are they satisfied with the order?

Can we provide any after sales advice?

Encourage repeat order

(三) 商务便函分类范例

1.交流意见

From: Chief Executive

To: Production Director

Subject: Production for machinery for Machine shop x

As you know the company is contemplating opening a new machine shop in the near future. Our operations have been expanding so rapidly that such a development

now appears inevitable.There are a number of questions, which we need to be thinking about and I would be grateful to hear you opinion on the idea.

1.As to the choice of new machinery I would like to know whether you think we should buy or hire new equipment.

2. Then I would like to hear your proposals on which machinery we should consider acquiring.

3. Closely connected with the purchase or hire of machinery is the matter of maintenance. We also need to be discussed. How many new staff will be required, for example?

4. At the same time I would appreciate it, if you could provide me with estimates of the probable working life of the equipment, which you propose.

Could you please let me have your preliminary thoughts on the questions in time for our meeting next week?

2.了解情况

MEMORANDUM

To: All members of staff, Northern Branch

From: K.L.J.

Date: 5 December 1994

Subject: PERSONAL COMPUTERS

The board urgently requires feedback on our experience with PCs in Northern Branch. I need to know, for my report:

1. What you personally use your PC for and your reasons for doing this. If you are doing working that was formerly done by other staff, please justify this.

2. What software you use, Please name the programs.

3. How many hours per day you spend actually using it.

4. How your PC has not come up to your expectations.

5. What unanticipated uses you have found for your PC, that others may want to share.

Please Fax this information directly to me by 5 p.m.. on Wednesday 7 December. If you have any questions, please contact my assistant, Jane Simmonds, who will visit you on Tuesday, 6 December. Thank you for your help.

(3).活动安排(1)

NTERAL MEMOI

To: All Branches

From: Sales Manager

Date: 28 November, 1996

Tour: 5210______New Carrier

1. We have found a new carrier for Tour 5210. This id DTL Aviation company.

2.All clients who still want to take this holiday must reconfirm their bookings as soon as possible.

2. They must also check in at Gatwick Airport by 0825 on the day of departure.

3. Please write to all agencies and them this.

活动安排(二)

MEMORANDUM

From: Office of the GM.Date: Feb. 1

To: Heads of factories Subject: Trip by GM

Below are details of the factories that the general Manager will visit. In each one, the GM would like to speak to all members of the Production Dept. please inform each factory and them to cancel all other appointment.

March 8 Kuala Lumpur

March 9 Singapore

March 10 Singapore

March 11 Jakarta

(4) 建议

MEMO

To: Project Planning Dept.From: General Manager Date: Jan 5Subject: Aqua Warm BV

I have looked though our records of the work that we did at Perfecta Ltd. The heating system was checked three times before it was turned on. We are absolutely sure that explosion is not our responsibility.

I suggest, therefore, that Perfecta writes to Aqua Warm to claim compensation.

Please write to Perfecta (address: 61 Bath Road, Worester, England WR 5 3AB) and explain our position.

(5) 报告

MEMO

To: All Directors

From: Lynn Adam, Administrative Secretary

Date: May 25, 1999

Subject: Machine Dictation

At the request of some of the division direction, we have made a survey of machine transcripts to see what could be done to improve both the quality of transcripts

and the speed with which the work is completed. these are their suggestions:

1. Both dictators and transcribers should be familiar with the dictating and transcribing Equipment. A manual is available for every machine; it explains how to use the equipment.

2. It would be helpful if all dictators would:

a. Mark the indicator slips with special instruction and correction. Mark the slips, too, to show the length of the letter or report.

b. Spell any proper names as well as technical or unfamiliar words.

c. Control their voice so that the dictation is neither too loud nor too soft. Be sure to enunciate clearly.

d. Supply as mach information as possible__ number of copies, type of massage, and identity of dictator. It would also help if salutations and subject lines, when used, were dictated.

e. Indicate when you would like the dictation complete the work dictation is rush.

3. Machine transcribers will complete

transcription by the day following the receiving of the tape unless the dictation is marked rush-----then every will be made to complete the work when it is wanted.

Please let me know if you have further suggestions.

I should also like to know if these suggestions result in better transcripts.

四考试题型与范例

考题一

You are the Manager of a small printing company.

A new employee, Mark McCabe, is joining your company on 10 th May.

* Write a short memo to your office administrator *Saying who is starting work and when:

*Telling him what Mark McCabe’s desk should be put.

*Suggesting where Mark McCabe’s job will be

*Write 30----40 words on your Answer Sheet

SANPLE

To: Office Administrator

From: Manager

Date:

Subject: New Employee

A new employee, Mark McCabe, will join us on 10th May. He will take charge of the Sales section. Would you please arrange his desk in the room of Sales section.

考题二

Your company has received a lot of criticism of its telephone service. You looked into the most common complains and made the following notes:

The Services Director has asked you to write a memo to call staff on recommended telephone procedure.

* Write the memo in about 100---120 words, explaining how staff should use the phone. Use the information in your notes above.

* Write on your Answer Sheet

Sample

To: All Staff

Subject: Recommended for all staff to know we should use phones, because we have received so many complaints from our customers.The following are some recommended telephone procedure:

1. Do not leave the phone to ting too long before answering

2. Answering calls politely, instead of just saying’hello’.

3. Let colleague know the transfer and how long the call will be when transferring calls.

4. Take down messages including date; time, caller’s name and number.

考题三

You work for a company, which produces laser printers. You are visiting another company, Soft cell, to buy some computer software for your department. They have expressed an interest in your company’s printer and you would like to take twenty brochures and three sample printers with you.

*Write a short note to Mr. Jim Asana, the sales manager.

*Ask for his permission to take these items.

*Explain why you want them.

*Mention the time and date when you want to collect them.

Write 30----40 words on your answer sheet.

Sample

To: Mr. Jim Asano

Massage:

May I have you permission to take twenty brochures and three sample printers with me when visiting Softcell who have expressed an interest in our printers.

I will come to collect them at 8 am Thursday morning.

商务英语写作

商务英语写作 第1集:课程简介(Introduction) 思考题1:学习这门课时的注意事项是什么? You must view the podcasts to get the full extent of this course. Make sure that you adhere to the dates for any assignment .You should log on at least three times or two times a week. 思考题2:Valerie A. Gray教授列举了一些学习该课程的一些网站,请举2个例子。 Business and administrative communication 7 edition Guide to Grammar & Writing 第2集:商务礼仪电子邮件(E-mails) 思考题1:在写商务电子邮件时,可不可以使用缩写形式?为什么?能否使用全大写?为什么? 思考题2:写电子邮件时,应该注意哪些内容? 第3集:跨文化沟通(InterculturalCommunication) 思考题1:什么是跨文化沟通? The ability to communicate sensitively with people from other cultures and countries based on an understanding of cultural differences. 思考题2:如何促进商务领域中的跨文化沟通? Be aware of one’s body language ,gesture,space,time,clothing and colors.

商务英语写作技巧

商务英语写作技巧 How to Become a Good Writer and Particularly, Business Writer Writing is not an easy task,一位优秀的作者总是发现连写满一页纸都是一件困难的事,因为每句字词的组织都花费心力、每个语气都须反复斟酌。词汇、语法和风格的正确性是基础,但还有更多是超越这些基础之外的,比如say what you think and reach for the best word。 写作是输出,它已经相距思想跳跃了一步。一位思想者可能不是一位优秀的写作者,正如孔子、苏格拉底的思想都须他们的学生记录。A good writer is a writer who does not say more than he thinks:他/她能用最熟悉简单的语言,最精确地传递思想,没有歧义,也没有冗长拖沓,段落干净整洁,读来流畅自然。一位优秀的作者也不会过分使用时髦的词语

(overuse of vogue words),这就像一位摩托车手不会时刻按新装上的喇叭一样,因为时髦的词语通常总与深邃的思想相矛盾,也可能只折射出骄傲自大(pretentiousness),它会削弱对内容的把握。 细节总是competent (有能力的)writer 注意的,他们会检视写下的内容,看自己作为读者能否理解自己全部想要说的,同时也看内容是否完整、是一个整体。他们有时会联想、会发明,甚至有时候写出的东西跳出了原先的预期,边写就边自行发展了,这也就是“the book writes itself”的境界。 当然,他们也懂得叙述展开与清楚明了的界限,能够将最难理解的部分用最简单的文字表达,也不会让不该出现的思绪不知不觉地渗透到字里行间(sifting in unnoticed),和差的作者相比,他们的突出点在于是思想的控制者、组织者,sorting it out later而不是任其泛滥。

商务英语写作教学大纲

《商务英语写作》教学大纲 一、课程性质、任务和基本要求 1.课程性质 《商务英语写作》是商务英语专业的专业核心课程,也是文秘、国贸等涉外专业的重要选修课程,旨在培养学生英语五项技能中的英语写作能力。此课程涵盖了商务英语基本写作类型、写作规、写作格式和写作方法,课程容与现实商务生活紧密结合,既提供各种实例,又设计了一体化的实训,训练学生用英语有条理地组织商务信息,起草规得体、条理清晰的商务文书,合理利用商务交流中的礼节和技巧,建立有效的商务沟通。 2.课程任务 开设本课程旨在使学生对商务情景中最常见和最常用的各种应用文的用途及格式有一个总的了解,使其不仅能熟悉商务文体的各种惯用英文表达法,而且能广泛增加有关商务知识,并在模拟及实景中运用这些知识进行商务交际。 3.基本要求: 充分利用教材中的商务材料以及老师所给的案例,并结合所学商务知识,与现实商务活动进行多种形式的联系,提高学生对各种商务写作材料的准确理解和把握。经过反复学习、模仿和套用,掌握商务应用文的书写规律和方法,逐渐学会撰写各类商务应用文,力求语言正确,表达得体,在实际操作中活学活用。 二、学时分配建议 本课程教学总时数为66课时,具体学时分配可参见下表。 学时分配建议表

三、教学目标: 1.课程能力目标: (1)能够根据招聘广告并结合个人实际情况,熟练撰写英语求职信、应聘信、求职追踪信和个人简历等求职类文书 (2)能够运用商务交际中的礼节和技巧,撰写英语邀请函、感信、祝贺信等常见社交类文书 (3)能够规地起草英语启示、通知、备忘录、商务报告、会议纪要等常用公务文书(4)能够比较规地撰写英语名片、简章、商品使用说明书、推销函等主要商务宣传文书 (5)能够正确、得体地处理询盘信、发盘信、还盘信、订单与合同等常规外贸商务函电。 2.课程知识目标 (1)掌握英文求职信、应聘信和个人简历的基本格式和主要容; (2)了解英文书信的基本格式和不同书信类型的写作特点;

剑桥商务英语考试BEC中级写作技巧.

剑桥商务英语考试BEC中级写作技巧 沪江小编:BEC中级开考在即,在不到两周的时间内,可以迅速提高成绩的只有写作部分了。掌握BEC中级写作技巧,就可以在BEC中级作文考试中拔得头筹。沪 江英语为你准备了一些该背该记的模板、技巧,千万别错过了。 BEC中级写作考试时间是45分钟,从多方面测试考生的各项能力,包括完成题 目要求的能力,组织衔接观点的能力,语言表达的得体性,丰富性,以及语法和拼写的准确性等。主要考以下两种题型。 第一题是写一篇40-50字的电子邮件、备忘录、便条等。主要考查考生按照题目要求完成任务的能力,组织衔接观点的能力,语言表达的得体性,词语的丰富性,语法、拼写的准确性等。 应试技巧 1、仔细阅读要求,确定所要写的是电子邮件、备忘录、还是便条。注意格式。 2、一定要完成所指定的3项任务,并进行合理发挥。 3、不要完全照抄题目要求的任务提示,尽量变化一下,如果实在不知道如何变化,或没有把握,至少要把要求补充为完整的句子。 4、字数一定要控制在40-50以内,多字或少字都会扣分。 5、根据写信人和收信人的关系和要求写的内容判断使用语气的正式程度。 6、第一部分主要是公司内部交流,上级给下级写,语气不必特别正式,下级给上级写,最好采用正式语气。给平级同事写信,语气也不必太正式。上级给下级安排日常工作或下级向上级请示工作,最好用正式语气。平级之间的一般交流,可以不太正式。切记不要把不正式和不礼貌混淆,不正式不代表不礼貌。无论给谁写信都要礼貌。

7、写时别忘遵守我课堂上讲的7C原则(completeness, conciseness, correctness, consideration,clarity, courtesy, concreteness 8、注意谨慎使用缩略式(如I’m ,建议不使用缩略式,以防犯错。 9、注意单词和语法的准确性,宁可用正确的简单句,也不用错误的复杂句。 10、最好写前打个草稿,写后仔细检查。检查内容包括是否完成3个任务,单词、语法、文体是否正确、恰当,字数是否符合要求,格式是否正确等。 11、注意卷面整洁,这会给阅卷老师至少要留下一个比较好的第一印象。 第二题是写一篇120-140字的商务信函、报告或建议书。 商务信函写作应试技巧 构思正式的商务信函时,须考虑以下几个方面: 1、写信目的 要明确写信目的,是为了提供信息,咨询,还是投诉等?希望得到什么结果? 2、读者对象 明确读者对象,使用正确的文体,得体的语言。 3、条分缕析 分段有助于增加行文的明晰程度,增加信函的可读性。写信要清楚分段,有条理的表达自己的观点,每段只表达一个主题。也可以适当用弹点、数字等技巧以帮助读者理解自己的信。 4、常用表达 要使用商务信函常用的表达,那样会显得很专业,给读者留下很好的印象。

BEC初级至高级全套用书下载链接必备学习

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05440 商务英语写作

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